This document provides Users with information about the technologies employed by this Website to achieve the purposes outlined below. These technologies enable the Owner to access and store information, such as through Cookies, or utilize resources, like running scripts, on a User’s device during their interactions with the Website.

For the sake of simplicity, all such technologies are collectively referred to as “Trackers” within this document unless specific differentiation is required. For example, while Cookies can be utilized on both web and mobile browsers, mentioning Cookies in the context of mobile apps would be inaccurate since they are browser-based Trackers. Therefore, the term “Cookies” is only used in this document when explicitly referring to that particular type of Tracker.

Certain purposes for which Trackers are employed may necessitate User consent, depending on applicable laws. Users can freely withdraw their consent at any time by following the instructions provided in this document.

This Website employs both Trackers managed directly by the Owner (referred to as “first-party” Trackers) and Trackers enabling services from third parties (referred to as “third-party” Trackers). Unless otherwise specified in this document, third-party providers may access the Trackers managed by them.

The validity and expiration periods of Cookies and similar Trackers may vary, determined by the lifetime set by the Owner or relevant provider. Some Trackers expire upon the User’s browsing session termination.

Aside from the descriptions within each category below, Users can find more precise and up-to-date information about lifetime specifications and any other pertinent details, such as the presence of other Trackers, in the linked privacy policies of respective third-party providers or by contacting the Owner.

Essential Activities for Website Operation and Service Delivery:

This Website employs “technical” Cookies and similar Trackers to perform activities essential for the Service’s operation and delivery.

Other Activities Involving Trackers:

Measurement:
Trackers are used to measure traffic and analyze User behavior to enhance the Service.

  • Analytics:
  • This section’s services enable the Owner to monitor and analyze web traffic and User behavior.
  • Google Analytics (Google LLC):
    • Google Analytics, provided by Google LLC, is a web analysis service. It tracks Website usage, generates activity reports, and shares them with other Google services.
    • Google may use collected Data for personalized ads within its advertising network.
    • Processed Personal Data: Cookies and Usage Data
    • Processing Location: United States – Privacy Policy – Opt Out
  • Facebook Ads Conversion Tracking (Facebook pixel) (Facebook, Inc.):
  • Facebook Ads conversion tracking connects data from the Facebook advertising network with actions on this Website.
  • The Facebook pixel tracks conversions attributed to ads on Facebook, Instagram, and Audience Network.
  • Processed Personal Data: Cookies and Usage Data
  • Processing Location: United States – Privacy Policy
  • Content Performance and Features Testing (A/B testing):
  • These services allow tracking and analysis of User response to changes in the Website’s structure, text, or components.
  • Google Optimize (Google LLC):
    • Google Optimize is an A/B testing service provided by Google LLC.
    • Google may use Personal Data to personalize ads within its advertising network.
    • Processed Personal Data: Cookies and Usage Data
    • Processing Location: United States – Privacy Policy

Targeting & Advertising:

This Website employs Trackers to deliver personalized marketing content based on User behavior and to operate, serve, and track ads.

Managing Tracker Preferences and Consent:

Users have several options to manage Tracker preferences and provide or withdraw consent:

  • Users can adjust Tracker preferences directly within their device settings, preventing Tracker use or storage.
  • For consent-based Tracker use, Users can provide or withdraw consent through the cookie notice or consent-preferences privacy widget, if available.
  • Browser or device features can also delete stored Trackers, including those for initial consent preferences.
  • Clearing browsing history may remove other Trackers from local memory.
  • For third-party Trackers, Users can manage preferences through opt-out links, third-party privacy policies, or by contacting the third party.

Locating Tracker Settings:

Users can find guidance on managing Cookies in commonly used browsers at the following addresses:

  • Google Chrome
  • Mozilla Firefox
  • Apple Safari
  • Microsoft Internet Explorer
  • Microsoft Edge
  • Brave
  • Opera

Certain Tracker categories in mobile apps can be managed via relevant device settings, such as device advertising settings or general tracking settings.

Opting Out of Interest-Based Advertising:

In addition to the above, Users can follow instructions provided by YourOnlineChoices (EU and UK), the Network Advertising Initiative (US), the Digital Advertising Alliance (US), DAAC (Canada), DDAI (Japan), or similar services to select tracking preferences for most advertising tools. The Owner recommends using these resources in conjunction with the information in this document. The Digital Advertising Alliance offers the AppChoices app for controlling interest-based advertising in mobile apps.

Effects of Rejecting Tracker Use:

Users have the choice to allow or block Tracker use. However, note that Trackers enhance the Website’s functionality and user experience (aligned with the purposes described in this document). If a User blocks Tracker use, certain related features may be unavailable.

Definitions and Legal References:

Definitions of key terms, such as Personal Data, Usage Data, User, Data Subject, Data Processor, Data Controller, and more, are provided in this section.

Legal Information:

This privacy policy pertains solely to this Website, unless otherwise stated within this document.

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